signifia
2022
strategy — brand identity — webdesign — slide templates
Bringing more inclusivity to digital content, especially since available materials are rarely accessible to deaf and hard-of-hearing people.
Bringing more inclusivity to digital content, especially since available materials are rarely accessible to deaf and hard-of-hearing people.
~3 months
~3 months
CONTEXT
Signifia enables automatic translation of all digital content for the deaf and hard of hearing. The solution aims to be simple and accessible, breaking down language barriers.
SOLUTION
We worked on a visual identity with a friendly and empathetic approach. The color palette features a rich range of shades, evoking the diversity of people and languages—a celebration of accessibility.
Arthur was recommended to us by a friend he had already worked with on their visual identity. It was a major project: we were changing our brand name and needed to build our entire universe from scratch. 🤯
Arthur guided us through the creation of our complete visual identity—art direction, logo, website, presentations, and more. For the launch, Arthur offered a 3-hour workshop to detail what the project is about, what we want to communicate through it, and our vision for the future. Tough questions that really require time and remain useful well beyond the art direction! Then Arthur works independently and comes back with a variety of proposals. You can feel the careful attention given to each, even though only one will ultimately be chosen!
Since that kickoff workshop, which translated the essence of our project into our graphic universe, Arthur has always been attentive to the project’s specifics. We had little design background and needed real guidance, which Arthur provided expertly. We love the result! It helps us include partners in a universe coherent with ours. 🤩
Arthur brings his expertise, rigor, and availability—everything needed to move quickly! If we had to do it again, we wouldn’t hesitate to do the same thing! 🚀
Pierre — Co-founder @Signifia
Arthur was recommended to us by a friend he had already worked with on their visual identity. It was a major project: we were changing our brand name and needed to build our entire universe from scratch. 🤯
Arthur guided us through the creation of our complete visual identity—art direction, logo, website, presentations, and more. For the launch, Arthur offered a 3-hour workshop to detail what the project is about, what we want to communicate through it, and our vision for the future. Tough questions that really require time and remain useful well beyond the art direction! Then Arthur works independently and comes back with a variety of proposals. You can feel the careful attention given to each, even though only one will ultimately be chosen!
Since that kickoff workshop, which translated the essence of our project into our graphic universe, Arthur has always been attentive to the project’s specifics. We had little design background and needed real guidance, which Arthur provided expertly. We love the result! It helps us include partners in a universe coherent with ours. 🤩
Arthur brings his expertise, rigor, and availability—everything needed to move quickly! If we had to do it again, we wouldn’t hesitate to do the same thing! 🚀
Pierre — Co-founder @Signifia
Arthur was recommended to us by a friend he had already worked with on their visual identity. It was a major project: we were changing our brand name and needed to build our entire universe from scratch. 🤯
Arthur guided us through the creation of our complete visual identity—art direction, logo, website, presentations, and more. For the launch, Arthur offered a 3-hour workshop to detail what the project is about, what we want to communicate through it, and our vision for the future. Tough questions that really require time and remain useful well beyond the art direction! Then Arthur works independently and comes back with a variety of proposals. You can feel the careful attention given to each, even though only one will ultimately be chosen!
Since that kickoff workshop, which translated the essence of our project into our graphic universe, Arthur has always been attentive to the project’s specifics. We had little design background and needed real guidance, which Arthur provided expertly. We love the result! It helps us include partners in a universe coherent with ours. 🤩
Arthur brings his expertise, rigor, and availability—everything needed to move quickly! If we had to do it again, we wouldn’t hesitate to do the same thing! 🚀
Pierre — Co-founder @Signifia
